The AT&T #ExperienceMore campaign: Share how you #ExperienceMore as an individual who is blind or low vision, and earn a chance to win tickets to a Dallas Cowboys game
I’ve been on the board of advisors for Aira for a couple of years now, and I’m proud to see how much the tech start-up has grown since its grassroots days in San Diego.
Today, I’m happy to share with you Aira’s latest project, which has them partnering with AT&T to launch this social campaign called #ExperienceMore. In an effort to raise awareness about and champion the resilience of blind people everywhere, AT&T and Aira are asking such individuals to share their own personal story of how they #ExperienceMore. (You can watch the video I did with AT&T for this campaign above.) In the process, you can enter the sweepstakes contest where one lucky winner will receive an all-expense-paid trip for two to Dallas to watch the Dallas Cowboys v. L.A. Rams game on October 1st at the cutting-edge AT&T Stadium.
The best part? Obviously, you won’t be able to visually see the game (and trust me, coming from a former football fan, I find it extremely difficult to follow a football game by simply listening to the sportscasters), but Aira will be providing you their visual assistance service with none other than…drumroll, please…NFL legend Emmitt Smith as your personal Aira agent. Smith will receive a crash course in Aira agent training and provide you the play-by-play of the entire game. How cool is that?
To learn more about the campaign and enter the sweepstakes, visit the AT&T #ExperienceMore page.
Good luck, and maybe I’ll see YOU in Dallas!